Community Marketing Manager

Share in something more than a career at COBS Bread

At COBS Bread, we are committed to top-quality products and the professional growth of our team. This ensures our customers have excellent experiences. As the leading global retail bakery chain, we are expanding throughout the Northeast and seek driven individuals ready to tackle new challenges and grow with us. Join us to help drive our expansion across the US and be part of a dynamic organization focused on excellence, innovation, and customer satisfaction.

 

At COBS Bread, we believe in creating a positive impact through our core values—MAGIC. Our commitment to Morale, Adaptability, Growth, Integrity, and Collaboration drives everything we do, ensuring that our team thrives in a supportive and dynamic environment.

Your Role as a Community Marketing Manager:

We are seeking a dynamic and creative Community Marketing Manager to join our team and help us invite members of the community into our bakeries through local market activities and product sampling. Over the last forty years, we have found that getting bread into the hands of our customers is the best way to introduce them to our brand and compel them to visit the bakery. This role is pivotal in developing and executing local marketing strategies to increase brand awareness, drive foot traffic, and foster community engagement around our bakery.

Key Responsibilities:

• Develop and Implement Local Marketing Strategies: Create and execute marketing plans tailored to the community characteristics of each bakery, including promotions, sampling events, and partnerships. This role requires candidates to travel between our stores on a regular basis. Our bakeries are located in Stamford and Westport, CT, and Eastchester, Merrick, and Oceanside, NY.
• Community Engagement: Build and maintain relationships with local businesses, community groups, and influencers to promote our bakery.
• Event Planning and Execution: Explore events such as tastings, workshops, and community gatherings to attract and engage new customers.
• Social Media Management: Oversee the bakery’s social media presence, creating content that resonates with the local audience and drives engagement.
• Brand Ambassador: Act as the face of the bakery in the community, representing our values and mission at local events and meetings.
• Collaboration: Work closely with the bakery team to ensure marketing efforts align with our brand and business goals.

Reporting:

·       This position has a dual reporting structure to our Vice-President of Marketing for North America, who will ensure the support from global enterprise resources, and to our Vice President of COBS USA.

About Us: 

COBS Bread is part of Bakers Delight, an Australian bakery franchise established in 1980 by Roger and Leslie Gillespie. Bakers Delight has since expanded from a multi-generational family business to over 700 bakeries in communities across four countries. Our obsession with bread drives our promise to bring our customers the highest-quality breads and baked goods – baked from scratch each and every day

The US market is a key part of our long-term growth strategy. We have opened six bakeries in the US markets of Fairfield County, Connecticut and Long Island, New York.

Our vision is to be the favorite bakery in every community, and it is our mission to deepen connections that drives everyday enjoyment of hand-crafted bread and treats. We promise to deliver the freshest, highest quality baked goods every day. Our amazing bakers make bread from scratch every morning. At the end of each day, we give our leftover baked goods to local charities. Since 2003, we’ve donated over $560 million of fresh baked bread and treats to charitable organizations across Canada and the US. 

How to Apply: Interested candidates should submit their resume and a cover letter detailing their relevant experience and why they are passionate about this role.

Join us in spreading the love for bread and making a positive impact in our community!

Requirements

• Experience: 3+ years of experience in marketing, community engagement, or a related field.
• Skills: Strong communication, organizational, and project management skills. Proficiency in social media platforms and marketing tools.
• Personality: Outgoing, creative, and passionate about community building and artisanal food.
• Education:  Degree in Marketing, Communications, or a related field preferred.

Benefits

• Competitive compensation package
• Paid leave includes paid vacation plan and personal leave days
• A great Health, Vision, and Dental Group Benefits Plan
• 401k Plan with matching
• Opportunities for professional growth and development
• All the bread you can eat!